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How to Write a Business Plan

You had a brilliant idea that you would like to make into a sound business, or perhaps you have already started your company but are now faced with the crucial step of raising capital, or you are at a stage where you want to test new business opportunities. Whatever the case, you now realise you need a business plan, and you need a professional one.

Whatever sector you are in, the structure and scientific study approach that underlie any professional business plan are at the core of your project and this is where our publication intends to fill the gaps.

"How to Write a Business Plan" will be invaluable to help you:
1) Realistically establish the potential for your business idea;
2) Carry out cost-effective online research on your market;
3) Analyse your competitors, whether they are direct or indirect;
4) Build sensible sales forecasts;
5) Draft a business plan complete with descriptive sections and financial projections.

Further below are some topics extracted taken from the book.

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Contents

How to Write a Business Plan
Introduction
First thing first: Planning mindset
How to research your market
The competition
Forecasting your sales
What your business plan should include
Expenses and investments
Profit and loss projections
Balance sheet
Cash flow projections
ROI and other important financial ratios
Writing a realistic business plan
About the author

How to Research Your Market Online

Learn about the most powerful market research tools available today at little to no cost.

Learn how to:

a) Identify and size your target market

b) Understand what customers are looking for

c) Discover changing trends in your sector

d) Use effective research apps 

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Forecasting Your Sales

Learn about the Top-down and the Bottom-up methods and how to take your competition into account.

Take advantage of today's online tools to spot where your opportunities lie and how to define realistic sales forecasts over the first months and years for your business

Know Your Competition

Learn about the Top-down and the Bottom-up methods and how to take your competition into account.

Take advantage of today's online tools to spot where your opportunities lie and how to define realistic sales forecasts over the first months and years for your business

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Your Financial Projections

After having drafted your estimates for the investments, expenses and sales, learn how to put everything together to build your financial projections, complete with cash flow projections, profit and loss, balance sheet, financial ratios and more to show your potential investors that you have worked out realistic forecasts.

Present a professional and orderly Business Plan

Create a great business plan that is both engaging and realistic!
Show investors and all stakeholders, that you know what you are doing.
Show them your proposition is strong and you want to get somewhere.
Show them you mean business!

To find "How to Write a Business Plan" click on the book cover image or search for it on the Amazon site of your country

Learn more about Alessandro Bolasco

Contact us for additional information

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